For Decarbonization and the Spread of Recyclable Eyewear

In order to realize its vision, “Magnify Life,” through its business activities, JINS aims to create new value by developing environmentally friendly products and services. We consider responses to climate change, utilization of limited natural resources, energy conservation, and waste reduction as important issues, and are making various efforts to address them in our business activities. In particular, plastic, which is used as a material for eyewear, has become a major issue in a social situation that is moving toward the elimination of plastic, and we are continuing our efforts to reuse and recycle.

Medium- to Long-term Goal

Create circulation
A future without consumption

There are a number of environmental issues on this planet, with the economic activities of humans at the root. If this is the case, can we make a change in the way people consume? We would like to address environmental issues with the attitude of challenge that is typical of JINS. First of all, to achieve carbon neutrality. To increase the ratio of renewable energy to 100% in order to achieve virtually zero CO2 emissions within the Group. At the same time, for products, to promote zero waste products and shift to 100% recyclable eyewear. Regarding the environment as well, we will continue to try to create “new standards.”

2050 Create circulation. A future without consumption.

Consideration for climate change

  • Reduce greenhouse gas (CO2) emissions by 42% (compared with 2020/SCOPE 1+2)
  • 50% renewable energy at stores in Japan
  • 7 Affordable and Clean Energy
  • 13 Climate Action

Circulation of natural resources

  • 50% of eyewear sold to be made from sustainable materials
  • Recycle 100% of demo lenses*
  • Reduce waste
    • Reduce waste at the head office by 30% (Compared to the fiscal year ended August 31, 2019)
    • Reduce operational waste per store by 30% (Compared to the fiscal year ended August 31, 2022)
    • Reuse 30% of fixtures when renovating stores
    • Reduce product disposals and develop a reuse cycle
    • Maximize the product life cycle
  • 12 Responsible Consumption and Production
  • 14 Life Below Water
  • 15 Life On Land

Environmental management in the supply chain

  • Determine the state of water resource usage and establish goals (through 2025)
  • 100% legal compliance in hazardous chemical substances and wastewater management
  • Develop a traceability system for the supply chain
  • 6 Clean Water and Sanitation
  • 12 Responsible Consumption and Production
  • 14 Life Below Water

Promotion of biodiversity

  • 100% of new roadside stores to be stores in coexistence with the environment
  • 14 Life Below Water
  • 15 Life On Land

*Demo lenses are plastic lenses fit into glasses before they are sold to prevent the frames from losing their shapes.